The Power of Sending Great Sales Letters by Post...
You may have noticed that you receive less and less post these days ??" which is why direct mail works! Sure, it costs more than 'free email' but it can evoke an emotional response that email can never achieve.
In this focused workshop, business growth and marketing expert Vanessa Lanham-Day shares her strategies on how to create super-powerful direct mail letters. The session covers:
- Why direct marketing by post works
- Techniques for great letter writing
- Standing out in the best possible way
- The use of 'reciprocation' and getting your letter read
- Selling the meeting ??" using direct mail to get in front of your ideal client
- Examples of great sales letter campaigns
Speaker
Contact Details
01483 426577
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